Musa, Jack Neel
Build The Clip Around A Question, Then A Reaction To The Answer
Open with a question, show guesses or reactions, then reveal the answer, keeping it over a minute.
Musa says
The structure Musa always goes for is a hook, and if you cannot identify a hook, go for a question instead. Have people give their guesses or answers to the question, then have your reaction to the answers based on that question. That gives you a beginning, a middle and an end, like a story. Videos over a minute get pushed more by the algorithm. On his Sneo page there are only five videos and they have 15 million views in just those five videos.
Try this
Pick a long clip, open with a question, show reactions or guesses, then reveal the answer, and keep the final cut over one minute.
